Hello Eyes is a fashion-forward vision care brand. My work focuses on bringing the brand to life - taking our director's vision and creating strategic brand and marketing assets. I am directly involved with conceptualizing and directing photoshoots that highlight the brand's unique aesthetic, crafting engaging social media content, and designing custom apparel that embodies Hello Eyes' identity. Each project reflects my commitment to blending style and storytelling, ensuring a cohesive and impactful brand presence while aligning with the goals of the business.
Model Shoots








Product Shoots





Miscellaneous design work including social content and merchandise designs




